About SBS
They were founded on the belief that all Australians, regardless of geography, age, cultural background or language skills should have access to high quality, independent, culturally-relevant Australian media.
Currently, SBS reaches an average audience of 13.1 million people per month on television, and on average serves almost 7 million unique browsers each month online, including an average 1.3 million streams each month for radio.
The challenge
Considering the trust that SBS had established with their audience, they knew that had a responsibility to continue to deliver to their audiences evolving needs.
Digital media no longer has the luxury of time to make decisions, to innovate, to stand out. Speed to change today is the most important currency. If you’re not fast, your competitors will be.
However, in a world where everything is moving at such speed, simply being fast isn’t enough.
It’s not just about technology, mobile or digital solutions – it’s about a different way of working, and different ways of thinking. Businesses are now expected to innovate regularly or risk being left behind. To think customers will wait for until you provide an exceptional experience is woefully naive.
And in case you need more proof, Amazon discovered that for every 1-second delay in web page loading, revenue drops by 7%. So if you’re an online business that turns over $100K a day, that’s an annual loss of $2.5M.
No company in any industry can expect to get ahead with a slow culture. Innovation & efficiency must be considered critical factors to success.
The solution
The solution? A culture of innovation, immediacy & efficiency needed to be established.
Based on the premise that the faster you learn, the faster you fail, improve & evolve, TDC Global designed a program that would address Digital Leadership & Inclusive Leadership needs with blended delivery options including:
- x2 recorded 120 minute instructor-led session attended by 120 key leaders
- Follow-up video conference calls with all who attended to discuss what has been implemented
During the sessions, we drew out the importance of collaboration, agility, team collaboration and people leadership through the lens of digital leadership best practise & focussed on the following capabilities:
- Growth
Mindset - Building A User First
Digital Culture - Agile Ways Of
Working & Design Thinking
- The company: SBS
- Service: Consulting & Bespoke Training
The results & takeaways
We were thrilled to see the session have an immediate impact:
Actions IMPLEMENTED post-session
The POSITIVE IMPACT from what was implemented
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